Tag Archives: orders

Demand Fulfilment Begins Before the Order, Not After

As managers of our enterprises. we entice our customers to select our products & services.  Once our customers show interest in the items we are selling, the demand creation process comes closer to ending, and the demand fulfilment comes closer to beginning.  Hence, we don’t wait for customers to order when we start the fulfilmentContinue reading “Demand Fulfilment Begins Before the Order, Not After”

How Sales & Supply Chain People Can Work Together

Customer inquiries and quotations have long been seen as traditional jobs of sales professionals.  Field sales representatives visit customers and strive to get orders from them.  When customers inquire, sales professionals are expected to answer with accurate information.  Trouble starts when sales professionals have no adequate answers to give.  Sales professionals may know prices, terms,Continue reading “How Sales & Supply Chain People Can Work Together”