Developing the Right Demand Fulfilment Strategy

A large fast-food chain hired executives from a fast-moving consumer goods (FMCG) multinational.   The owners of the fast-food chain wanted the best and the brightest and they thought that the former executives from the multinational FMCG would best meet their expectations.  They were almost right. The former executives spent a lot of time revamping theContinue reading “Developing the Right Demand Fulfilment Strategy”